Expansion

Expansion plan:

  • Definition of shop floor sizes based on breadth and depth of range
  • Drawing up guidelines for growth
  • Search and analysis of locations
    • Profile of the strengths/weaknesses of competitors
    • Synergies with competitors
    • Calculation of average turnover per sqm of sales space in the locations
  • Location-based liquidity planning and earnings statement over 5 years
  • Preview of staff utilisation and costs
  • Rent negotiations
  • Specification of shop design and furnishing
Mertens

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